November 9, 2023

What is a micro-credential, you ask? It’s a small “bundle” of courses that give you a specific skill that will help GET YOU HIRED! Beyond your degree or as part of your degree, a micro-credential can give you a proficiency or certification that will give you a competitive edge in the workforce.
Some examples of these in-demand skills are Accounting, Professional Sales, Event Planning & Management, Entrepreneurship, Supply Chain Management, Medical Office Assistant and even Social Media & Digital Marketing. For example, if you were a General Studies major and interested in Social Media & Digital Marketing, you could take the three courses in the micro-credential and be ready to apply those skills in any field you end up choosing:

Social Media & Digital Marketing Micro-credential:
BUS 113 – Social Media & Digital Marketing
BUS 197 – Social Media Strategy & Campaign
BUS 200 – Social Media Content Production & Portfolio Creation

Micro-credentials can also support your personal interests such as coaching. Through GCC’s NYS Coaching Micro-credential, you would take 4 courses over 2 semesters and be certified to coach youth sports in New York State.
For more information about these micro-credentials and courses available at GCC to enhance your skills, contact your Student Success Coach or contact Amy Slusser at alslusser@genesee.edu. (Batavia Campus Office D297).